Welcome to our comprehensive doTERRA review, your one-stop guide to understanding this popular essential oil brand and its product offerings.
As a global leader in the aromatherapy market with high-quality products backed by CPTG certification, doTERRA has garnered significant attention from consumers seeking wellness through natural solutions.
However, there are also mixed opinions regarding company practices and concerns related to costs and their multi-level marketing structure.
To help you make an informed decision about whether doTERRA is right for you, we’ve assembled essential information on product quality standards, sustainability practices, pros and cons, business strategies, customer reviews, and more.
Key Takeaways
- Doterra is a multi-level marketing company specializing in essential oils and related products with a focus on high-quality, sustainably sourced, and rigorously tested offerings.
- The company’s commitment to quality is evident through their CPTG certification process, Co-Impact Sourcing program that promotes sustainability in essential oil production while supporting local communities and rigorous testing/safety measures for all products.
- While Doterra’s high product costs reflect its premium quality standards, the MLM structure has been accused of being a pyramid scheme. However, it remains a legitimate business method used by direct selling companies to market and sell products.
- Overall, Doterra stands out among other essential oil brands due to its CPTG certification and sustainability practices making it worth considering for those looking for premium quality natural solutions backed by scientific research.
What Is Doterra And Its Product Line?

Doterra, founded in 2008 and based in Pleasant Grove, Utah, is a multi-level marketing company specializing in essential oils and related products.
With a focus on offering high-quality products sourced responsibly and sustainably, Doterra has gained popularity among those who seek natural solutions for their health and wellness needs.
Each oil offered by Doterra aims to harness the power of nature with its unique properties derived from organic or wildcrafted plants.
Their reputation for quality comes from their commitment to the highest standards of purity through a rigorous testing process that ensures consistent excellence across all products.
In addition to single oils like lavender or peppermint, Doterra also provides exclusive blends designed to address specific concerns such as relaxation or immune support.
Doterra’s Quality Standards And Sustainability Practices

Doterra’s commitment to quality is evident through its CPTG Certification, Co-Impact Sourcing program, and rigorous testing and safety measures.
CPTG Certification
In the world of essential oils, Doterra sets itself apart by adhering to a strict quality standard called CPTG – Certified Pure Tested Grade.
This proprietary certification process was developed by Doterra as an assurance that their essential oils are pure and free from contaminants or synthetic fillers.
An example of this stringent certification is exemplified in how each batch of oil undergoes multiple tests for purity, ensuring no pesticides or other harmful substances make it into the final product.
Once an oil passes all tests, it is labeled as CPTG Certified Pure Tested Grade – a badge that signifies top-notch quality to consumers who seek reliable products without compromising on safety.
Co-Impact Sourcing
Co-Impact Sourcing is one of the unique aspects that set doTERRA apart from other essential oil companies.
This practice ensures not only the highest quality and purity in their products but also promotes sustainability in essential oil production.
Co-Impact Sourcing focuses on creating long-term, mutually beneficial partnerships with local farmers and communities where essential oil plants thrive.
One notable example of this responsible sourcing method is doTERRA’s partnership with Choice Humanitarian, a non-governmental organization dedicated to eradicating poverty by empowering rural entrepreneurs.
Through this collaboration, they support sustainable sourcing initiatives which contribute to economic growth within local communities as well as providing access to high-quality raw materials for producing Certified Pure Therapeutic Grade (CPTG) essential oils—the gold standard for purity and efficacy in the industry.
Testing And Safety Measures
Doterra takes its product quality and safety seriously, making it stand out from other essential oil brands.
The Certified Pure Therapeutic Grade (CPTG) certification is the gold standard that every Doterra essential oil must meet.
This means that each batch of oil undergoes a rigorous eight-step process to ensure purity, potency, and consistency.
Additionally, Doterra uses third-party testing to promote transparency and avoid any conflicts of interest.
To guarantee consumer safety further, Doterra independently tests its essential oils for contaminants such as pesticides and heavy metals.
Through this commitment to quality assurance, consumers can trust in Doterra’s products’ efficacy and purity.
Pros And Cons Of Using Doterra Products

Discover the high-quality essential oils and potential health benefits of using Doterra products, as well as doTerra’s pyramid scheme accusations and comparison to other essential oil brands.
High-Quality Essential Oils
Doterra prides itself on producing the highest quality essential oils available in the market.
Their oils are distilled and tested multiple times to ensure purity, potency, and safety.
Every batch of oil is rigorously analyzed using a variety of techniques such as gas chromatography and mass spectrometry to guarantee consistency and authenticity.
Customers rave about the effectiveness of Doterra’s high-quality essential oils for various purposes such as stress relief, mood enhancement, skincare, and more.
For instance, lavender has been shown to alleviate anxiety symptoms while peppermint can help with headaches.
Potential Health Benefits
Doterra’s essential oils have been touted for their potential health benefits, as they may help to alleviate stress, improve sleep quality, and boost cognitive function.
For example, lavender essential oil has been shown in studies to potentially improve memory and cognition, while rosemary oil may enhance overall brain function.
However, it is important to note that the use of essential oils should be approached with caution and under proper guidance from a healthcare professional.
While they can provide many potential health benefits when used properly, there are risks associated with their use if not handled appropriately.
High Product Costs
Doterra products are generally considered to be on the expensive side compared to other essential oil brands.
While it’s true that higher prices may reflect a higher quality product, it can also deter budget-conscious consumers from trying Doterra’s oils.
However, there are ways to get discounts and even earn free products as a loyal customer or wellness advocate.
One such program is the Loyalty Rewards Program (LRP) where customers have the opportunity to receive up to 30% back in product credits on each order they place which can then be used towards future purchases.
Additionally, enrollment in LRP allows customers access to both exclusive perks and savings off retail pricing.
Pyramid Scheme Accusations
There has been some negativity surrounding doTERRA’s business model and accusations of it being a pyramid scheme.
While the company itself denies these claims and insists that it is a legitimate MLM, many people are still skeptical.
One potential warning sign is the high price point of their products, which could indicate that they rely more on recruiting new members than selling quality essential oils.
However, it’s worth noting that not all MLMs are inherently bad or illegal.
Comparison To Other Essential Oil Brands
DoTerra is one of the most popular essential oil brands in the market.
Here’s how it stacks up against other brands:
- Young Living – doTERRA and Young Living are both MLM companies offering essential oils, but doTERRA has more product options and a better reputation for quality.
- Eden’s Garden – While Eden’s Garden has lower prices than doTERRA, its oils are thinner and less potent.
- Piping Rock – Piping Rock is a discount brand of essential oils, but their product information and testing lacks some important details that consumers should consider.
- Rocky Mountain Oils – Rocky Mountain Oils is also an MLM company competing with doTERRA, but their oils may not be as high-quality as doTERRA’s CPTG-certified oils.
- Plant Therapy – Plant Therapy offers a similar range of products to doTERRA at a lower price point, making it a good option for budget-conscious shoppers who still want high-quality oils.
Overall, while there are other essential oil brands on the market, doTERRA stands out due to its CPTG certification and sustainability practices, making it worth considering for those looking for premium quality products backed by scientific research.
Doterra’s Business And Marketing Strategies

Doterra’s business and marketing strategies heavily utilize multi-level marketing, offering incentives and bonuses to their wellness advocates.
Multi-Level Marketing
Multi-Level Marketing (MLM) is a business strategy often used by direct sales companies such as doTERRA to sell and promote their products.
MLM businesses have been criticized for their pyramid scheme structure, where only the top 1% of members will ever earn anything significant while the rest struggle to make ends meet.
Despite this flaw, Multi-Level Marketing remains a legitimate business method used by direct selling companies to market and sell products and services.
In doTERRA’s case, they leverage MLM through their Wellness Advocate program, which allows individuals to earn commissions from selling essential oils and recruiting other advocates.
Incentives And Bonuses
doTERRA offers various incentives and bonuses for its wellness advocates and customers.
Wellness advocates can earn a “Fast Start Bonus” by enrolling new members who purchase a product kit within their first 60 days.
They can also participate in the Loyalty Rewards Program, where they earn points that can be redeemed for free products.
While these incentives and bonuses may seem attractive, it’s important to note that only the top 1% of doTERRA’s multi-level marketing business model will ever earn anything significant.
Support And Training
Doterra offers a variety of resources to help its customers and wellness advocates learn more about essential oils and how to use them.
Their online “University” provides free articles, training videos, and other educational materials that cover everything from product education to business building strategies for those interested in becoming wellness advocates.
Certified aromatherapists have reviewed the quality of Doterra’s support and training programs positively.
Although no specific information was found regarding their business building guide or MLM-specific training, this indicates that there is at least some level of accessible knowledge offered by the company.
Customer Reviews On Better Business Bureau, Doterra Website, And Consumer Report Sites
Based on customer reviews found on different platforms, including the Better Business Bureau and consumer report sites, here are some observations about Doterra’s products and services:
- Doterra has a rating of 2.39 stars from 72 reviews on the Better Business Bureau, indicating that most customers are generally dissatisfied with their purchases.
- Some customers complain about the high cost of Doterra’s products, which they find prohibitive.
- There are reports of adverse reactions to some essential oils, such as skin irritation or allergic reactions.
- Some customers claim that they were pressured into signing up as wellness advocates and felt misled about the business opportunity.
- There are also complaints about shipping times and customer service, which some find unsatisfactory.
- On Doterra’s website, however, there are many positive reviews from satisfied customers who praise the quality of the products and their effectiveness for various health concerns.
- Similarly, some wellness advocates testify to the financial benefits they have received through selling Doterra products and recruiting others to join them.
- Consumer report sites like WorthEPenny show mixed reviews from customers who rate Doterra anywhere from one to five stars based on their experience with the brand.
Overall, it appears that customer satisfaction with Doterra is divided between those who highly value its products and business model versus those who feel suspicious or disappointed by their purchase.
As with any decision involving personal health or finances, it is important for consumers to research a company thoroughly and listen to both positive and negative feedback before making a decision.
FAQ Section

Q: What Is DoTerra?
A: doTerra is a multi-level marketing (MLM) company that offers essential oil products. These essential oils are sourced from different countries all over the world and are distilled and tested to ensure their purity and potency. doTerra also has a loyalty rewards program that allows customers to earn points and receive free products.
Q: Is DoTerra A Pyramid Scheme?
A: No, doTerra is not a pyramid scheme. While it is an MLM company, it is not a pyramid scheme because the company’s revenue is generated from the sale of its products rather than recruiting others to join the company.
Q: What Is The Price Point Of DoTerra Oils?
A: The price of doTerra oils can vary depending on the type of oil and the size of the bottle. However, most 15ml bottles of doTerra essential oils retail for around $30-$50 USD.
Q: What Is CPTG Certified Pure Therapeutic Grade?
A: CPTG stands for Certified Pure Therapeutic Grade. This is a trademarked term used by doTerra to describe the quality of their essential oils. It means that their oils have been carefully sourced, distilled, and tested to ensure that they are pure and potent.
Q: What Are The Benefits Of Using DoTerra Essential Oils?
A: doTerra essential oils can be used for a variety of purposes, including supporting healthy living, skin cleansers, creating fragrances, and more. Some people also believe that essential oils have therapeutic benefits, such as reducing stress and promoting relaxation.
Q: How Are Essential Oils Distilled?
A: Essential oils are typically distilled using a steam distillation process. This involves subjecting the plants to high heat and pressure, which causes the oils to evaporate and then condense back into a concentrated liquid form.
Q: What Is PV To Dollar Value?
A: PV stands for “Product Value” and refers to the point value assigned to each doTerra product. The dollar value is simply the amount of money that each product costs. The PV to dollar value ratio is used by doTerra to determine commissions and bonuses for its wellness advocates.
Q: What Are The Most Popular DoTerra Oils?
A: Some of the most popular doTerra oils include lavender, peppermint, lemon, tea tree, and frankincense. These oils are often used for their various therapeutic benefits, as well as for creating fragrances and other products.
Q: What Is The Power Of 3?
A: The Power of 3 is a program offered by doTerra that allows wellness advocates to receive free products when they enroll three new customers or wellness advocates in a month. This is a way for advocates to earn extra rewards and build their business.
Q: Can You Make Money As A DoTerra Wellness Advocate?
A: Yes, it is possible to make money as a doTerra wellness advocate. Advocates earn commissions on the products they sell, as well as bonuses for reaching certain sales goals and for building a team of advocates beneath them.
Q: What Is An Honest Opinion On DoTerra Essential Oils?
A: As with any product, opinions on doTerra essential oils can vary. Some people swear by the therapeutic benefits of using essential oils and love doTerra’s products. Others may not find the oils to be effective or may prefer other brands. Ultimately, it is up to each individual to determine what works best for them.
Conclusion: Is Doterra Worth Trying?
After considering the pros and cons of using Doterra products, it ultimately depends on your personal preferences, priorities, and budget whether or not to try their essential oils.
Weighing The Positive And Negative Reviews
There are mixed reviews on using doTERRA essential oils.
On the positive side, many users report experiencing benefits such as improved sleep, reduced stress and anxiety, and relief from headaches and muscle pain.
On the negative side, doTERRA’s products can be expensive compared to other essential oil brands.
Some customers have also accused the company of being a pyramid scheme due to its multi-level marketing structure.
While there have been some concerns about false health claims made by distributors in the past, a systematic review suggests that essential oils can have positive effects on various pathologies.
Considerations For Choosing A Brand Of Essential Oils.
When choosing an essential oil brand, there are several important factors to consider.
Transparency is key, so look for brands that provide clear and specific information about their sourcing and testing practices.
It’s also important to assess the quality of the oils themselves – do they have a strong scent and color?
Are they pure and undiluted? Another consideration is price point – some brands may cost more than others due to factors such as certification or sustainability practices.
With that said, I hope you enjoyed reading my doTerra review article.
Before you leave, please help support my website by clicking on the social share buttons below to share this article on social media.
Thank you for your support!